Start the Search! How the Twitter Search Feature can Help You

By now, many of us understand the power Twitter has on business development and marketing. While Twitter is supposed to be a time-saving networking tool, many of us end up spending more time than we should searching keywords and links relevant to our business and industry. What users should be aware of in order to save valuable time and energy is the Twitter Search feature.

What is Twitter Search and how can it help you? Twitter Search (http://www.twitter.search.com/) allows you to view and review the information and people you want to connect with. You can view only the Tweets you want to view in real time.  there is no time consuming search, the latest Tweets relevant to your search appear when you type in your desired keyword. In one place, you can simply analyze what your target audience is talking about, the latest trends in your industry and opinions about your service and product.

Using Twitter as part of your overall marketing strategy is an excellent way to connect with people and companies who have seemed unreachable in the past.  Now the Twitter Search feature allows you to easily gain access to these connections without  having to scroll through the masses. The best part of the feature is its ability to save your searches. Instead of starting your keyword search from scratch each time you log on, Twitter saves your keywords and the information you are interested in. In a sense, it automatically favorites the information, companies and people you are interested in.

I have provided the link above, but Twitter Search is also available on your Twitter profile page. For a while there, this feature was only available to a select group of users. However, after much trial and error, Twitter has made it available to all. All users now can see a Twitter search box to the right of their homepage under your account information.  Once you type in a search, Twitter saves this information underneath the search box, creating a helpful list of  topics and information.

Have you used the Twitter Search feature on your profile homepage? I find this tool very useful and would be interested in learning your thoughts and opinions as well.