LadyPalooza

I will be participating in Ladypalooza hosted by Ladies Who Launch, as the leader of the Marketing Your Business Online table.  Ladypalooza caters to  women business owners, and women wanting to start up their own businesses.  The event runs from 12pm-4pm on Sunday, December 7th at the National Ballet School, 400 Jarvis Street, in Toronto. I will be speaking about How To Market Your Business Online such as blogging for your business, marketing tips to maximize your online presence, article marketing, pr, networking, web 2.0, SEO and more.  Giving women the inside scoop on how to grow their businesses using Web 2.0 techniques, is only the beginning.  The forum is set up for you to join in the discussions, and ask your questions as they come up.  This type of set up allows everyone in attendance to get one on one attention, while giving everyone at the table the chance to benefit from the topics in discussion.

 

Shop from 20+ boutiques and vendors and support other women-owned businesses.  They are anticipating approximately 200 guests in attendance and the cost of general admission is $10 for two tickets so as to encourage attendees to bring a friend.  Click here for tickets to the event.  

 
 

 

Internet Marketing is Popular and Inexpensive Way to Market Your Business

Do you want to hear my answer to why Internet Marketing is so popular? It’s simple, really - 250 million. You’re probably thinking - what the heck?! Ok, ok, let me explain - 250 million is approximately the number of Internet users in North America, according to Word Internet Usage Statistics website [http://www.internetworldstats.com/stats.htm].  But really, it gets better and my answer now is 750 million. Because you know, the average time spent on browsing Internet each day is 3 hours per person.

How is this time spent? Since you are one of these users, you already know or at least guess the answer. Moving beyond guess-work, research shows [http://www.clickz.com/showPage.html?page=3455061] that people mostly spend time communicating, gaming, shopping, and simply surfing. Surfing takes up as much as 15% of time spent on Internet or roughly 27 minutes per person per day. 27 minutes of “just browsing” might not sound like much, but it sure beats the amount of time people spend exposed to newspaper ads or TV commercials on any given day.   Read the rest of this entry…